Authoritativeness

The E-E-A-T dimension for expertise recognized by others. It lives off your page: external citations to your work, mentions in reputable media, reviews, links from sites with standing, and the sameAs web of profiles. You can’t self-declare authority — it’s conferred, which is why link building and brand mentions build it.

First used in: 2.6 · Content & E-E-A-T